SHORT
QUESTIONS MGMT AND ORGANIZATION BEHAVIOR PART 2
MASLOW’S NEED HEIARCHY
A.H MASLOW
DEVELOPED A CONCEPTUAL FRAMEWORK FOR UNDERSTANDING HUMAN MOTIVATION. HE DEFINED
A PERSON’S EFFECTIVENESS AS A FUNCTION OF MATCHING MAN’S OPPORTUNITY WITH THE
APPROPRIATE POSITION OF HIERARCHY OF NEEDS. HE PROPOSED THAT HUMAN NEEDS CAN BE
ARRANGED IN A PARTICULAR ORDER FROM LOWER TO HIGHER. MAN IS WANTING ANIMAL. HE
IS NEVER FULLY SATISFIED. HE FULFILL ONE NEED ,OTHER NEED ARISE.THE NEED
HIERARCHY IS AS :-
1. BASIC
PHYSIOLOGICAL NEEDS:-FOOD,CLOTHING ,SHELTER ETC. BASIC NEEDS
2. SAFETY AND
SECURITY NEEDS:-JOB SECURITY,SECURITY OF HIS NEAR AND DEAR ONE,SECURITY OF
PROPERTY ETC
3. SOCIAL
NEEDS:-LIKE SOCIAL RELATIONSHIP,SOCIAL INTERACTIONS ETC
4. EGO ( ESTEEM
AND STATUS): RECOGNITION IN SOCIETY
5. SELF FULFILLMENT NEEDS:-REALIZING ONE’S POTENTIALITIES FOR CONTINUED SELF
DEVELOPMENT
COMPARISON OF
HERZBERG AND MASLOW MODEL
MASLOW
A. SEQUENTIAL ARRANGEMENT OF NEEDS
B. DESCRIPTIVE
C. UNSATISFIED
NEED ENERGIZE BEHAVIOR AND CAUSE PERFORMANCE
D. ANY NEED CAN
BE MOTIVATIONAL IF IT IS RELATIVELY UNSATISFIED
E. TAKES A
GENERAL VIEW OF THE MOTIVATIONAL PROBLEM OF ALL WORKERS
F. BASED ON INTUITION
ONLY
HERZBERG
- NO HIERARCHICAL ARRANGEMENT OF NEEDS
- PRESCRIPTIVE
- SATISFIED NEED
CAUSE PERFORMANCE
- TAKE A MICRO
VIEW AND DEALS WITH WORK ORIENTED MOTIVATIONAL PROBLEMS OF HIGHER LEVEL
PROFESSIONAL EMPLOYEES
- MOTIVATION HYGIENE THEORY IS BASED ON THE STUDY OF EMPIRICAL DATA COLLECTED FROM PROFESSIONAL,ACCOUNTANT AND ENGINEER